The One Thing We Need to STOP Doing on Social Media

Yes! 🙂

Film Sprites PR

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Earlier this week I logged into my e-mail to see a message from an acquaintance. We’d been connected via Facebook. Upon opening the message, all I see is a banner for his film. There’s no salutation, no explanation…just the banner. Curious, I emailed him back to ask why he had sent it to me.

“Well, I know you’re interested in social media so I e-mailed it to  you for your awareness”.

Awareness achieved…albeit negatively. Perhaps if he had told me more about the film and what he wanted to achieve by sending the picture, I might have been more receptive.

The one thing we need to STOP doing on social media is treating people like receptacles for links.

Regardless of whether it’s messaging your IMDb link to someone without context, or using a third-party provider to send an auto DM to your followers when they follow you, we need to…

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The Trump effect or What hath the orange one wrought?

This needed to be said! 🙂

SaĂŻdeh Pakravan's The Counter Argument

(or subtitle: Where is Mencken when we need him?)

Things have been steadily going from bad to worse since the November elections. The image that comes to mind is that of stones being lifted from the wet soil in ever larger numbers, allowing the ugly life forms underneath to wiggle out, rearing fat pink heads that should have remained hidden. Thus the frightening recent events in Charlottesville, thus people Screen Shot 2017-08-13 at 16.13.38we didn’t know still existed becoming vocal with demands appalling in a nation that seemed geared toward more tolerance, less factions, less throwbacks to racist, bigoted times where cretins and downright monsters could thrive.

Change is everywhere. As an intro to how I’m about to illustrate the point, let me say that some years back, when I was doing a stint with an IT firm, my boss, noticing that writing was listed on my resume, pushed on me a couple of…

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The Most Annoying Things You Can Do When Using Social Media For Your Film

Great crowdfunding advice! 🙂

Film Sprites PR

annoyingthingshusky

Social media is an incredible tool to help connect you to your film’s audience. But there are great ways of using it, and other social media habits that are…not so great. Those habits can annoy your followers, or at the very worst, get you blocked. There’s one thing I know unequivocally- nobody sets out to be annoying on social media (unless they’re trolls), so here I’m highlighting some of the habits that are seen as common irritants, and giving you solutions. It’s about working smarter, not harder and seeing the results.

And let me tell you, when I started out I did many of these things! It’s true! I don’t consider myself some sort of social media guru, but I have seen what works and what doesn’t through trial, error and evaluation, so I’m passing on what I’ve learned to you. So, what are the most annoying things you…

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LSAT Tea-Leaf Reading: June 2017 Edition

No. 3 gave me a smile! 🙂

The Last Gen X American

For those of you who were as curious as I about whether a secular trend in law-school interest was causing the uptick in LSATs, well, too bad! Count me in on the bandwagon attributing it to His Emolumence’s perfidy. I try to caution against reading the minds of potential law-school applicants, but what other explanation is there? In June 2017, 27,606 people took the LSAT, up an amazing 19.8 percent from a year ago (23,051).

The four-period moving sum rose by 4.2 percent to 113,909, a record not seen since December 2012 (115,348). To put these numbers in context, the last time there were this many June LSAT-takers was June 2010 (32,973). You know, back when I first joined the crowed warning people that law school was usually a bad idea. In fact, the year-over-year growth rate is the highest going all the way back to 1988—the second year…

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Great Reads for Filmmakers

Adding these to my must-read list!

Film Sprites PR

Great Reads for Filmmakers-min

It was the great Groucho Marx who said: “Outside of a dog, a book is a man’s best friend. Inside of a dog it’s too dark to read”. I’m hoping that anyone reading this post has not mastered reading inside a dog, but I think Groucho’s assessment of the magic of books is correct. And if you are an indie filmmaker, books can be a wise investment on your journey. Whether it’s technical texts or books to inspire, having a resource library at your disposal is very useful. Quite often when conversing with filmmakers, if there’s a book I know of that I think will be useful or that they will find interesting, I definitely make a recommendation. I also try and do an update on this subject on the blog as I find books that I know filmmakers, producers, people aspiring to work in the film industry, or entrepreneurs…

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Have You Cleaned Your Book Links Yet?

Lemon Shark

Everyone loves cleaning, right?

Yeah.

Here’s a quick and easy (don’t you just love those words?) way to clean something super important: buy links for your books.

Hmm… Long, messy link. (Clean-up on aisle five!)

Happy, clean, pretty link!

How did I get that? Easy. Delete everything highlighted in yellow. (That would be everything after your ASIN.)

What are those reference, encoding, string of letters and numbers thingies? Why are they there? If the link works without them (it does), why include them? You need your ASIN (Amazon Standard Identification Number) but after that…?

You could take out the “https” or the “www” (or even the title of your book if you’d like) to shorten it for sharing or just to look nice. But, for now, I’m thinking that stuff at the end there would be great to, you know, not be there.

I don’t know much about…

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Render unto Caesar

SaĂŻdeh Pakravan's The Counter Argument

A first for the Counter Argument, a commentary from an outside contributor. I have asked fellow writer David Vann permission to post the English version of the article that was published in French by the daily Libération on the occasion of the Paris Book Fair this past March. Vann forcefully makes the case for pulling God out of the public debate. While I may not agree to see entirely removed fairies and goblins and angels from the lives of people who can only put one foot in front of the other if they feel these entities by their side, the point is most welcome and well-taken that believing in higher powers poisons public life at all levels and in all countries. It didn’t always use to be the case. Despite glitches, the world ran as well as could be expected, given various faiths and beliefs. The tide has turned, though…

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